In today’s fast-evolving financial landscape, high-net-worth investors (HNIs) in India seek more than just steady returns they look for strategic wealth creation, tax efficiency, and financial peace of mind. Traditional investments like real estate, FDs, or gold no longer meet the sophisticated needs of modern investors.
That’s where Portfolio Management Services (PMS) come in offering investment strategies, active professional management, and transparent reporting that align with your unique financial goals.
At Sowilo, through a blend of research-driven strategies and risk-optimized portfolios, we aim to deliver consistent performance and long-term wealth preservation.
This article explores the benefits, advantages, and challenges of PMS for HNIs in India and why it’s one of the smartest ways to manage and grow your wealth.
Portfolio Management Services are specialized investment solutions where SEBI-registered professionals manage your investments in equities, bonds, and other assets on your behalf.
Unlike mutual funds, PMS portfolios are custom built and held in your own name, giving you full ownership, visibility, and control over every investment decision.
At Sowilo, we believe PMS should be more than just numbers it should be a reflection of your goals, lifestyle, and legacy.
Every investor’s financial goals are different whether it’s wealth accumulation, legacy planning, or retirement security. PMS allows tailored asset allocation and stock selection aligned with your risk appetite and objectives.
Because PMS strategies are actively managed and concentrated, they can generate higher alpha than traditional mutual funds especially over long-term horizons.
PMS providers like Sowilo ensure one-to-one communication, performance review meetings, and goal-based updates creating a more premium client experience
| Aspect | Portfolio Management Services | Mutual Funds |
| Customization | Tailored to your goals | One-size-fits-all |
| Ownership | Direct (in your name) | Indirect (pooled fund) |
| Minimum Investment | ₹50 lakh | ₹500 |
| Transparency | Real-time visibility | Monthly updates |
| Flexibility | High; active strategy shifts allowed | Limited |
| Return Potential | High (active management) | Moderate |
| Reporting | Personalized and detailed | Standardized |
At Sowilo, we go beyond simple investment execution. Our role is to act as your trusted portfolio partner — analyzing, advising, and aligning PMS strategies to your unique goals.
Our strengths include:
We ensure you invest in PMS solutions that are not just high-performing, but also aligned with your lifestyle, liquidity needs, and long-term vision.
Portfolio Management Services in India have become the go-to solution for HNIs seeking customized, transparent, and high-performing investment management.
While PMS comes with challenges like higher costs and market risk, the benefits — personalization, active management, and potential for superior returns — make it an excellent choice for investors with substantial wealth.
Sowilo Investment Managers LLP (“Sowilo”) is a boutique asset and wealth management firm catering primarily to Corporate, UHNI, HNI investors and Family offices in domestic as well as offshore markets.
Sowilo is a SEBI registered PMS, focusing on discretionary portfolio management. The team consists of professionals from various streams coming together to pursue their passion to create a platform which provides investment opportunity across asset class via equity as a superior proxy. We understand the worth of your time and wealth earned. By opting our Wealth Management Services you entrust your assets and wealth to a global network of assets who constantly monitors them and has a tailored approach to optimize your portfolio with efficient risk management. We are registered portfolio management services in India
Regards,
Team Sowilo
Sowilo Investment Managers LLP
We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).
Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to
